Enterprise idea

Enterprise idea

Let's present a situation, that for any reasons it wanted to you to increase the standard of well-being. Has no value, that you motivates - thirst for glories, dream of the new car or be guided by the higher principles. Important that you need to change level of the well-being. And I hope what to change you the position want to the best, instead of the worst.

For this purpose, first of all the enterprise idea is required to you.

It can have global character - creation of new business.

Or it will be idea of an average level - the new goods or service.

And it can there will be extremely simple idea - new profit under the same conditions.

Here it is important to acquire one simple enough thought: want new incomes - new approaches to job are necessary to you.

Buy cheap - sell the expensive

Purposeful search of enterprise ideas is an obligatory element of daily enterprise practice.

The enterprise idea is a way of increase in well-being.

The methodology of growth of well-being is simple: it is necessary to take something less valuable and to make it more valuable. Than more difference between cost of initial materials and by the sale, especially favourable becomes enterprise activity. In an ideal, it is necessary to take something of nothing standing, and to create something super-useful. For example, the penicillinic mould long time was a parasite with whom persistently struggled. While London doctor Alexander Fleming has not found out, that this "parasite" is the murderer of bacteria.

Enterprise idea - any way which allows to raise cost of available resources, both in aggregate, and separately.

It is important to understand, that the enterprise idea is first of all economic concept, it is fastened on concept "cost".

In search of great idea

Successful businessmen do not wait, when they will be inspired them on an intellectual feat by a perfect muse. They purposefully search for enterprise ideas - daily, routine and constantly observe of an environment and "sift" available possibilities.

Professional enterprise activity assumes tracing of four sources of enterprise ideas.

Eventical

- the unexpected loss or the income.
Technological - problem presence in process.
Psychological - discrepancy meanwhile “as is” and that “as should be”.
Demographic - change in population structure.

Between the listed sources there are essential distinctions. For example, they are listed in ascending order to complexity of use. Eventical - the idle time, it it is the most easier to supervise and put a source into practice. Demographic - the most difficult, but potentially the most profitable.